Journal
About this episode: If you enjoyed EP 53 all about “How to Find Your Authentic Voice” w/Former Hollywood Actress, Kelsey Formost, then you’re going to love this week’s conversation about how polarization and authenticity create the most effective marketing with Lindsay Hanson. In 2018, Lindsay Hanson quit her accounting job just a year into her […]
Client Overview: Mind & Body Reconnected is a B2C brand dedicated to helping women overcome binge eating and disordered body image. In an industry that deals with trauma, mental health, and eating disorder recovery, credibility and trust are essential. To succeed in such a highly sensitive industry, a strong brand identity for eating disorder recovery […]
Client Overview: Ascend Wellness is a B2C wellness brand that helps high-performing women eliminate brain fog and digestive issues so they can show up fully in their careers, relationships, and families. Despite having a highly effective process and strong success rate, founder Sarah Bouse faced a critical challenge: Sarah turned to Wild Woman Haus® for […]
In EP 53 of The Wild Womn Hotline, our guest expert and I dive into a deeply meaningful conversation about how to find your authentic voice. And if you are unfamiliar with the term “brand voice”, it is how “your brand’s personality gets expressed through all your communications (social media, website, blog posts, emails, advertisements)” […]
A case study detailing how Wild Woman Haus® successfully rebranded the International Association for Functional Hormone Health (IAFHH) from a B2C to a B2B brand, establishing it as a global leader in women’s health education. This post highlights the B2B rebranding strategy for women’s health education companies, including market positioning, business model refinement, and messaging development. The goal is to attract women’s health educators, wellness entrepreneurs, and functional health organizations looking to scale their businesses.
Client Overview: For over 20 years, Holly Burgess, Founder of Heartwork LLC, provided sales and marketing services to businesses across the country. But like many seasoned entrepreneurs, she reached a turning point—she was ready to pivot into a new industry that aligned with her deeper purpose. Holly envisioned expanding her brand into the spiritual coaching […]
